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The 10 Best SEO Tools Of 2024: Ranking Your Website With Ease
In 2024, navigating the digital marketing world without the best SEO tools is like sailing without a compass. Our meticulously compiled guide introduces you to over 15 of the most effective and innovative SEO tools, each designed to catapult your online presence to new heights.
From keyword research and competitor analysis to on-page optimization and backlink tracking, these tools are the key to unlocking the full potential of your website in the ever-evolving digital landscape.
Whether you're a budding entrepreneur, a seasoned digital marketer, or a savvy SEO professional, the tools in this guide are tailored to meet a variety of needs and skill levels.
They not only simplify complex SEO tasks bwut also provide insightful data to craft strategies that resonate with your target audience.
Stay ahead of the curve in 2024 by leveraging these top-notc SEO solutions to drive traffic, enhance user engagement, and ultimately, boost your business success.
Surfer SEO
Surfer SEO is a highly-rated on-page SEO tool with plenty of features for optimizing content. If you need an easy yet effective software for SEO work, Surfer SEO makes the ideal choice.
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Ubersuggest
If you're in search of an SEO tool to enhance your website, Ubersuggest is a great option. It provides keyword research tools, competitive analysis tools, and site audit tools.
Read Review →
Ahrefs
Ahrefs is an invaluable tool that can assist in optimizing your SEO and discovering new keyword opportunities. It offers a two-week free trial period.
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1. Surfer SEO
Surfer SEO is a highly-rated on-page SEO tool with plenty of features for optimizing content. If you need an easy yet effective software for SEO work, Surfer SEO makes the ideal choice.
Surfer's most powerful feature is the content editor. It analyzes high ranking pages and generates a list of guidelines for writing content that helps your articles rank better on Google.
Keyword Research
Surfer SEO is an all-inclusive SEO suite designed to assist you in crafting high-quality content and improving your rankings. It features AI-powered content editing and keyword research tools for an easier, faster process.
Furthermore, Surfer SEO includes features for building and managing SEO campaigns with ease. The keyword research tool allows you to enter a seed keyword and quickly uncover related terms that you can use for content creation.
Furthermore, it displays their SERP similarity, which helps expedite your investigation process. Another helpful feature is LSI analysis, which detects words commonly used to describe your target search term.
This can help you uncover additional keywords to rank for as well as pinpoint the most pertinent ones. Additionally, the keyword research tool is integrated with Google Search Console so you can view search volume and related keywords directly in the keyword research dashboard.
Furthermore, you have the option to export your keyword data as a CSV file for further analysis. This feature is invaluable as it allows you to quickly identify the keywords most pertinent for your site. Furthermore, it gives you valuable insights into how competitors are performing on SERPs.
You can use the audit tool to analyze a page and identify areas for improvement. It provides tailored suggestions that are likely to boost your position on SERPs, helping you optimize more efficiently and outpace competitors.
Surfer SEO is an all-inclusive solution for keyword research and site audits. It offers various paid plans depending on your requirements, plus there's also a 7-day money-back guarantee.
The pricing plan varies based on how many queries you can do per month and which tools are included. It's an ideal option for small businesses and agencies looking to make better use of their time.
Surfer SEO offers a free trial so that you can test out their software without any risk. Plus, sign up for either a monthly or annual plan to get the best price.
On-Page Optimization
Surfer SEO is an all-inclusive on-page optimization software that analyzes 500+ ranking factors simultaneously, compares your content against competitors, and generates a data-driven SEO blueprint to help you rank higher.
It also features content editor and audit tools to ensure all content created for Google-friendly conditions is optimized properly. Surfer offers several helpful keyword research features in addition to on-page optimization that can make finding the ideal keywords easier.
The main tool is the SERP analyzer, which gives an in-depth breakdown of Google's top ranking pages for your target keyword.
Furthermore, this analyzer allows you to view common phrases and referring domains which can be beneficial when conducting keyword research. Surfer SEO's outline builder is another useful tool, helping you gain clarity on how best to approach a topic.
This feature is especially beneficial for teams working together and wanting to guarantee everyone understands the scope of an issue at hand.
The tool also assists you in recognizing keyword clusters, which is an effective method to uncover keywords that are more likely to convert than other ones. Displaying search volume and total traffic per cluster, you can click a cluster for further insight into its average monthly searches.
It also displays the percentage of time each term is used, which can be useful when optimizing content. You can check the average keyword density to get an estimate of how much space there is to optimize for each phrase.
Surfer SEO also offers a content editor, which allows users to quickly create and modify SEO-friendly material on the fly. This handy feature can be useful for crafting new pages as well as optimizing existing ones - making it one of the most useful components of their platform.
Content creation software is an indispensable resource for websites or blogs, helping you write compelling material that attracts readers and is easy to share, which in turn supports your overall marketing initiatives.
SurferSEO Pro's
SurferSEO Cons
Competitor Analysis
Competitor analysis is an integral component of SEO, helping you comprehend what your competitors are doing to rank high in search engine results. It also allows for the identification of opportunities to exploit and weaknesses to avoid.
Surfer SEO offers a detailed analysis of your competitors' websites, providing insight into their content strategy, pricing strategy and key products. Use this knowledge to craft an even more successful SEO plan for your own website.
This analysis offers valuable insights into what types of content are dominating search engine results for a given keyword. Furthermore, it offers an SEO actionable blueprint on how you can replicate these results on your own website.
This tool is user-friendly and doesn't necessitate complex coding skills, making it accessible to those with minimal SEO expertise. You can sign up for a free trial without any risk to experience firsthand what this powerful tool can do for your business.
Surfer SEO not only analyzes competitors, but it also offers other tools for optimizing your own
on-page SEO strategy. These include a content editor and SERP Analyzer. With the content editor, you can easily create new articles and get detailed suggestions for keywords and titles.
Furthermore, you have control over word counts, headings, paragraphs - even your page's title tag and URL slug for improved optimization! Once your new content is published, you can check its SEO value with the SERP analyzer.
It will display your content score for each target keyword phrase along with a range to aim for. Furthermore, it displays any missing common backlinks based on competitor pages.
This data isn't accessible in any other on-page tool, so you can see how competitors rank against the keywords you're targeting.
Furthermore, you can filter results by mobile/desktop and location to gain even deeper insights into how your content performs. This tool is ideal for businesses that strive to rank highly on search engines.
You can try it out for just $1 with a seven-day trial, or upgrade to a plan with unlimited reports if you want more features and the capacity to monitor your website performance in real time.
Surfer SEO Pricing
Link Building
Link building is an essential element of search engine optimization (SEO). Without links, it will be difficult to rank among competing results due to how important links are in Google's algorithm.
SEOs employ a range of tactics for building links. These may include content marketing, social media management and public relations.
Furthermore, they strive to produce industry-relevant resources.Generating industry-relevant assets is an effective strategy for attracting links.
These can take the form of guides, lists, videos, tools, resources, events, sponsorships, testimonials and more - all great ways to draw in new readers!Linkable assets such as articles and blogs are popular linkable assets. These can be written about your business, industry, and niche to engage your target audience and community.
Other linkable assets such as directories, forums and social media profiles can be beneficial for securing links since they offer value to your audience and foster relationships.
A high-quality link should comprise three elements: the anchor text, destination and source. The anchor text should be pertinent to the page or context in which it appears and offer value to site readers.
Ultimately, the destination of a link should be left up to the linking site but should match naturally with its source and context. A link that appears unnatural or out of context may be seen as spam and could potentially result in penalties.
Another essential factor to consider when seeking a backlink is the authority of the website from which you intend to receive one. Generally, sites with higher Page Authority (PA) tend to pass along more link authority to yours.
Small SEO Tools makes it easy to check a site's Page Rank using their tool. This will show the PA of a given site, along with how many domains it has linked to and its estimated traffic.
Finally, you should assess the page's content score to assess how accurately it reflects your target keyword. Doing this will enable you to make improvements for improved SERP ranking.
2. Ubersuggest
If you're in search of an SEO tool to enhance your website, Ubersuggest is a great option. It provides keyword research tools, competitive analysis tools, and site audit tools.
Additionally, Google suggests content ideas for a particular keyword. You can use these suggestions to craft new material for your website.
Keyword Research
Keyword research is essential for online business owners and search engine optimization specialists alike. It gives you insight into what people are searching for so that you can craft content that resonates with them.
Ubersuggest Tool is a relatively new SEO tool created by Neil Patel that offers plenty of powerful features at no cost. What's even better, its user-friendliness makes it perfect even for non-techies like me!
One of the most useful features in this tool is its keyword idea generator. It takes information from sources like Google Keyword Planner, social media sites, forums and Google autosuggestions to come up with great keywords that have low competition yet high traffic volume.
When researching keywords for your next blog post, simply click a word or phrase in the keyword idea generator. You'll then be presented with a list of suggestions along with its SEO difficulty level, search volume and cost per click (CPC).
Another useful feature is the SERP overview, which displays the top 100 ranking pages for that term along with their links and social shares. This serves as Ubersuggest's answer to BuzzSumo, providing insight into which types of content are already performing well in your niche.
You can also plug in your competitors' domains to analyze their content marketing, SEO and social media strategies. Doing this will give you an understanding of what works for them and where improvements could be made.
The ubersuggest site audit is an invaluable feature, particularly as a free tool. It provides an analysis of your website's SEO health and suggests ways to address any issues causing it to rank lower than its competitors.
Furthermore, the audit provides both desktop and mobile difficulty scores as well as speed scores for both devices.
Competitor Research
If you're searching for an SEO tool that can help determine the most relevant keywords to target for your content, Ubersuggest could be a great option. It boasts an expansive database of keywords and its interface is user-friendly even for novice users.
It also provides a range of tools to analyze and optimize your site, such as a site audit, keyword research, and content optimization features. The platform has both free plans with limited capabilities and paid plans starting at $12/month.
Competitor research is the primary purpose of competitor analysis: to uncover what strategies your rivals are employing to dominate search engine results. If you can learn from them, you can adapt and enhance your own approach for an edge over competition.
One of the best ways to determine this is by reviewing their top-performing pages and discovering which organic keyword phrases they're ranking for. Doing this gives you a better idea of what your audience wants, as well as content to create that meets their requirements.
This is an effective way to ensure your content reaches the right audiences and has the greatest chance of ranking on Google and other search engines. Additionally, you can see which keywords are receiving a lot of traffic and which ones aren't performing as well.
Top SEO Pages Report: Displays pages ranking for specific terms, aiding in tailored content creation.
Insight into Social Shares and Backlinks: Helps identify high-performing content for inclusion and promotion.
Beneficial for Traffic Growth: Ideal for freelance writers and small businesses looking to increase website or blog traffic.
Limitation for Established Brands: May not be as suitable for those with an already established brand or plans for rapid expansion.
Site Audit
Site audits provide a valuable way to gain an insightful into your website and its performance.
They may assist in determining if any errors or issues are causing visitors to leave quickly or stay for extended periods of time.
A thorough site audit should also include some level of competitor analysis.
This will enable you to compare your strategies with those within your industry and make necessary modifications if needed.
Site audits provide a valuable way to gain an insightful into your website and its performance. They may assist in determining if any errors or issues are causing visitors to leave quickly or stay for extended periods of time.
A thorough site audit should also include some level of competitor analysis. This will enable you to compare your strategies with those within your industry and make necessary modifications if needed.
Additionally, you should regularly evaluate your site's SEO, performance and mobile compatibility to guarantee it ranks well. Doing this can prevent a loss of traffic and sales from occurring; thus, getting this done regularly is beneficial.
Ahrefs is one of the premier site audit tools. It offers a host of helpful features to optimize your search engine ranking, such as keyword research, competitor analysis and backlink building tools.
Plus it includes a site audit tool which crawls all pages in order to detect any SEO issues.This feature also provides you with a list of the top SEO issues on your site, along with helpful advice for fixing them. You can run this feature manually or automatically on a weekly basis.
Another outstanding feature of this site audit tool is that it will give you a speed score for both desktop and mobile versions, helping determine how quickly your website loads and if any issues exist with mobile experience.
This information can be invaluable when optimizing for search engine optimization (SEO).The site audit feature also permits you to assess the quality of your content and identify any duplicates on your website.
This will enable you to focus on creating high-performing material while eliminating duplicates that could negatively affect SEO rankings. Additionally, you should assess your site's security to guarantee it is not vulnerable to hackers or other online threats.
This includes checking meta descriptions, image alt texts, and other elements for signs of compromise. Audit tools come in many varieties, but three of the most popular choices are SiteChecker Pro, SEMrush and Ahrefs.
These platforms boast an impressive feature set at an unbeatably low cost; plus they provide a 7-day free trial to help you decide if they meet your requirements.
Content Ideas
Are you in search of content ideas to boost your blog? Ubersuggest is an invaluable tool. Created by Neil Patel, this free service offers plenty of helpful features that make it ideal for freelance writers who need to plan and optimize their posts before publishing them online.
Ubersuggest will display content ideas written by other people for the same word or phrase you selected. This can help you discover topics that are popular within your niche. Furthermore, it estimates the estimated traffic, backlink count and social shares other blog posts have received.
Before using this tool, you should sign up for a free account and choose which plan suits your needs. There are various plans available such as large and enterprise ones; plus, you can try out a free trial before making a final decision.
The first feature you'll notice when using this tool is the Keyword Suggestions tab. Here, you can identify keywords which are trending on Google with a high CPC, search volume and difficulty level. Additionally, it provides suggestions based on questions, prepositions and comparisons.
Take the ideas provided and blend them with your own understanding of your audience to make your post more pertinent to readers and boost the likelihood that you'll gain more attention.
Another feature you can explore with this tool is Competition Research. This will give you insight into your competitors' efforts to increase organic search traffic. Simply plugging in their URL will yield information regarding their content marketing, SEO and social media strategies.
Once you've done this, you'll be able to see what they're ranking for and how much money they spend on paid advertisements. With those insights in hand, you can use those strategies to create content that outranks them.
To be successful, ensure your content is of high quality and beneficial for readers. Include attractive images, intriguing information, and topics relevant to your audience - this will attract more viewers and generate additional income.
Ubersuggest is one of the most popular and cost-effective keyword research tools available. For a nominal subscription fee, users get search volume accuracy, historical data, and useful backlink stats.
Neil Patel, an entrepreneur and marketing expert with a large social media following, owns Ubersuggest. Founded in 2017, Patel has steadily been expanding the service's features ever since.
Keyword research and competitive analysis features tailored towards smaller businesses and bloggers are included. Furthermore, the site audit tool, content ideas, and keyword clusters help optimize your website for organic searches.
There are three paid plans: Individual, Business and Enterprise. Depending on your requirements, you can select the ideal plan for you. For beginners, they offer a free trial period to get you up and running.
After that, you can upgrade to their premium plan for even greater value.During your free trial, you can search keywords, analyze competition and generate content ideas. It's an ideal way to get started with SEO and you can access it on any device.
This tool features an easy-to-use interface that lets you enter a domain and immediately view competitor research, keywords, and backlink information. Plus its intuitive design makes it effortless to tailor your keywords according to individual goals.
While it cannot match the features offered by Ahrefs or SEMrush, it's an ideal option for those who don't want to spend a lot of money on an SEO tool. Furthermore, solopreneurs and small businesses with limited funds for investment in full-blown SEO strategies will find this option beneficial as well.
Pricing starts at $29/month and increases up to $99/month, with an annual plan available for a lower price. Unfortunately, these cheaper plans do come with some restrictions.
With our free trial, you can access up to 20,000 keyword suggestions and 2,000 content ideas. Plus, filter results and export your data for further use.
Paid versions offer more features, such as saving reports and emailing them. Plus, you can add up to ten websites to your account with access to historical trends data and filters.
AI Features
Ubersuggest's AI features are an invaluable asset to those aiming to enhance their search engine optimization. They can help identify and fix SEO issues on a website, as well as uncover keyword opportunities that have not yet been fully exploited.
Producing quality content that engages viewers and keeps them coming back for more is another benefit of Content Marketing Institute membership.
60% of marketers say creating high-quality material is one of the most effective methods for generating new leads and cultivating loyalty with existing customers.
Ubersuggest's AI writer tool, for instance, can automatically generate meta titles, descriptions, headings, paragraphs, product details and hashtags on Google - effectively 10x-ing your content production while saving both time and money.
Additionally, listicle-style articles can help you craft more engaging content by providing ideas for posts. This is especially beneficial for bloggers who struggle with coming up with topics for their posts. Another useful feature is the capability of quickly expanding selected text in a document.
Simply highlight some text and click "Expand Text," adding more content without altering its original formatting. The software also features a Site Audit Tool which scans your website for errors and provides recommendations and alerts to red flags.
With this feature, you can quickly discover and fix SEO issues on your site which could negatively affect its rankings in search engine results. Additionally, it allows you to analyze your competitors' link-building strategy by displaying which websites are linking to them but not you.
Once identified, you can then contact those sites in order to secure backlinks that could ultimately improve your ranking positions. It is an effective SEO tool suitable for both small businesses and large enterprises alike, boasting an easy-to-use interface perfect even for beginners.
Furthermore, its plans are reasonably priced compared to other options - making it a great option for entrepreneurs with limited funds available.
3. Ahrefs
Ahrefs is an invaluable tool that can assist in optimizing your SEO and discovering new keyword opportunities. It offers a two-week free trial period.
One of its key features is Rank Tracker, which helps you keep an eye on your rankings on Google. Plus, you'll receive alerts when those rankings shift.
Keywords Explorer
Ahrefs' Keywords Explorer feature is a useful resource for determining which keywords are pertinent to your site and how best to optimize for them. Doing this can improve your site's search engine rankings and drive more organic traffic from search engines.
The tool also helps you locate backlinks that are beneficial for your website, based on the keywords selected. This can be a huge advantage for any SEO professional and enable you to build links quickly without spending an excessive amount of time searching.
Another advantageous feature of the tool is its capacity to filter out irrelevant keywords. It offers ten different filters that enable you to focus on finding precisely the right words for your content.
For instance, you can filter out keywords with low search volume. Doing this is an efficient way to focus on the most popular terms and ultimately save yourself a great deal of time in the long run.
Additionally, the tool provides useful metrics such as keyword difficulty, search volume and clicks per search. Keyword difficulty metrics measure the number of backlinks necessary to rank for a given search term on a scale from 0-100, providing an indication of how competitive it can be to achieve high rank on Google.
Furthermore, the tool provides a list of competitors' keyword rankings for any given search term, helping you assess how competitive it is to rank for that phrase.
Furthermore, you have the option to view their rankings over time - an insightful way to observe how their positions have evolved over recent months or years.
This tool is user-friendly and straightforward, making it a great option for those seeking to boost their SEO rankings. It comes in various pricing plans, making it an accessible way to begin the process.
As previously mentioned, this tool is incredibly comprehensive and equipped with numerous features that can help boost your search engine rankings. Some of its key attributes include its keyword explorer, site explorer, and content explorer.
Site Explorer
Site Explorer is one of Ahrefs' most useful tools, providing a detailed view of competitors' websites. It lets you view organic traffic, backlinks and relevant keywords as well as uncover competitors' advertising strategies and keyword rankings per keyword - including paid traffic!
To get started with Site Explorer, you must first sign up for an account and choose a project. This will prompt you to add keywords which must be tracked if you want to see how much organic traffic your content generates for your website.
You'll be given suggestions for keywords, so you can select those that are most crucial to your business and enter them into the tool. Once complete, view the results to determine how much traffic each keyword brings to your site.
Site Explorer not only provides keyword analysis, but it also offers other helpful features like competitor ad strategies, link building and rank tracking. These insights can be invaluable in understanding how you stack up against your competition and strategizing how to leverage it.
Site Explorer's primary focus is on backlinks, which are an essential factor in search engine optimization (SEO). It displays the number and type of backlinks a site has as well as referring domains and anchor text used for each link.
Another feature is the Broken links tool, which can quickly identify any broken inbound or outbound links on a site. Furthermore, this allows you to contact the website owner and request they fix their broken links - helping build relationships while saving time in the long run.
You can use this tool to detect any errors on your website that could be harming your rankings. The site audit feature is especially beneficial, as it crawls a website and gives an overview of its Health Score. It identifies issues such as missing descriptions, redirects and more with ease.
Site Explorer is an invaluable tool for all aspects of SEO, from keyword research and link building to monitoring your site's performance in search engines. However, it should be noted that this is a complex tool and you must become familiar with interpreting its output.
Thankfully, Ahrefs has created an intuitive Academy to teach users how to utilize this powerful yet straightforward tool effectively.
Ahrefs Pricing Plans
Plan | Monthly Price | Additional Taxes | Features |
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Lite | $99 | Additional taxes may apply depending on your country. |
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Standard | $199 | Additional taxes may apply depending on your country. |
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Advanced | $399 | Additional taxes may apply depending on your country. |
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Enterprise | Talk to us | Additional taxes may apply depending on your country. | Ideal for agencies and enterprises. |
Content Explorer
Ahrefs is one of the most widely-used tools in SEO, offering a host of features and helpful resources to get you started. Its website is well designed, providing helpful information on search engine optimization (SEO) such as video tutorials, an on-site blog and training centre.
Ranking tracking is an integral component of SEO, and Ahrefs offers the perfect solution. Their 'Rank Tracker' feature allows you to monitor competitors' rankings for keywords relevant to your own content.
They provide a variety of metrics, from domain rating (DR) and backlinks to traffic value - the ranking value a page receives in Google's search results. This latter metric is closely connected with cost-per-click data you get from Google Ads.
Data overload can be daunting at first, but it's essential to remember that the more you understand about SEO, the better equipped you will be to optimize your site and content for success.
Ahrefs offers a host of tools and apps to assist in this endeavor. Screaming Frog crawler, which is ideal for finding broken links and can pull in Ahrefs metric data, as well as Link Miner - an excellent Chrome extension designed specifically to detect broken links on any webpage - are two great examples.
Another useful feature is the 'Content Explorer' feature. This helps you quickly and easily uncover content which has already generated significant amounts of traffic, including backlinks and social shares.
It's an invaluable way to identify 'hot topics' and stay ahead of your competition by discovering successful content. Utilize advanced operators to narrow down your search to a particular author or topic.
The Content Explorer tool can assist you in selecting the ideal topic for your content strategy and providing ideas for new types of content. Furthermore, it's an invaluable resource when seeking out potential backlink partners.
Alerts
Ahrefs Alerts is one of the most effective site exploration features available today. This tool helps you stay abreast of the keywords and branded phrases driving traffic to your website, ultimately improving its SEO performance.
It is essential to have an insight into how competitors are performing on search engines and the type of content they create in order to gain an edge over them. Furthermore, know which keywords bring in big profits for them.
This tool provides valuable competitor insights and helps you uncover new keyword ideas for your marketing campaigns. Armed with this data, you can make more informed decisions about the type of content to produce and how best to promote it.
Thus, you can create more efficient and successful link building strategies. For instance, research which websites are linking to your competitors and contact them in order to get a link back to your website.
Another useful feature is the Link Intersect feature, which helps you discover new opportunities to build links. It detects websites linking to competitor's pages but not backlinking back to you, giving you the chance to create content specifically targeted towards this opportunity.
Disavowing any links you don't want indexed in search results is an ideal practice. This process can be completed quickly with the 'Disavow URL' button on your dashboard, keeping track of which domains have been disavowed so you can check their rankings within search engine outcomes.
Additionally, Google will give you the total number of links indexed in their index. This data is essential as it lets you know if your SEO efforts are bearing fruit.
Tracking keywords with this tool is a breeze, and you can set it to notify you daily or periodically about their rankings. This will give you an insightful view of your progress while keeping you motivated.
4. SEMrush
SEMrush is a keyword research tool that assists you in recognizing trends, discovering link-building opportunities, assessing your competitors and creating content likely to drive traffic.
Additionally, Google Analytics allows you to track the progress of your SEO campaign and detect any sudden drops in traffic. This way, you can adjust your strategy accordingly and take immediate action if needed.
Keyword Research
Keyword research is a critical aspect of an SEO strategy. It assists you in discovering the search terms your audience uses when seeking information online and determines which keywords can be targeted with marketing efforts.
Furthermore, keyword research ensures your content stays up to date so it aligns with users' desires. Semrush provides powerful keyword research tools for both novices and experts alike.
It can assist you in creating a master list of keywords for your website, filtering lists based on low competition keywords, and more. If you're just starting out, start with the 'Keyword Overview' tool to gain insight into keyword data and determine which terms to target.
This provides key metrics like search volume, difficulty level and first page SERP results. can make all the difference when it comes to an SEO project that succeeds and one that doesn't.
They are also useful for selecting which keyword variations should be used and uncovering opportunities your competitors aren't targeting. With these numbers at your disposal, it's easier than ever to ensure success for any SEO endeavor.
Semrush's 'Keyword Gap' tool is an impressive feature, enabling you to compare your site with multiple competitor websites simultaneously and monitor how well you rank for specific keywords against them.
You can sort results by strength (strong, weak, shared) and gap (missing, strong, weak). This feature is especially beneficial if you're researching keywords to bid on or create content for.
It's wise to get involved with your client and their goals at this stage, so that your keyword research leads in the right direction.
It's wise to check your site's Google Search Console to see which queries are being used. Doing this gives you insight into the types of content people are searching for, whether they're trying to purchase something, locate a particular page, or learn more about a topic.
Once you've completed all these steps, head over to the 'Bulk Analysis' section of the platform and get a keyword report for your keywords. These reports are up-to-date and include all pertinent metrics.
Competitor Research
Competitor research is an integral component of any digital marketing plan. It helps you identify your competitors' key strengths and weaknesses, as well as evaluate their strategy.
Additionally, it can identify any strategy gaps that you could fill to achieve better results. Furthermore, benchmarks provide a gauge against which to compare your business performance.
Semrush offers a suite of competitive analysis tools to help you monitor your competitors' websites on Google Search and Ads. Its capabilities include keyword research, rank tracking, backlink monitoring, domain audits and more.
Semrush provides an array of SEO and social media marketing tools, as well as reports on audience size, activity and engagement across social networks. Not only that, but its comprehensive social media analytics reports offer insight into your competition's performance across Facebook, Twitter, Instagram and beyond.
For instance, it can provide you with a list of your competitor's top social posts on any given date. Furthermore, it reveals which social media channels they frequently utilize, the content that receives the most engagement, and their audience size over an established time period.
Another useful feature in the Competitors report is the domain overview. This provides details on your competitor's top pages, domains and traffic statistics.
This can give you an indication of how much traffic your competitor is receiving from organic searches and which keywords they rank for on Google's first page results.
With this data, you can assess how well-positioned your own website may be to improve rankings and attract new visitors.In addition to organic traffic statistics, you can also determine how much your competitor is spending for advertising on Google's display network.
This provides insight into which advertising channels they're employing to reach their desired market.In addition to keywords, backlinks are an integral part of your SEO strategy.
Knowing how your competitors' backlinks are performing can help you identify potential opportunities for acquiring links from similar domains and creating more link magnets.
Fortunately, Semrush's Backlink Analyzer makes it simple for you to view top backlinks by page authority score and sort them according to referring domains.
SEMrush Pricing Plans
Link Building
Link building is an essential aspect of any SEO strategy. Search engines reward sites with a strong backlink profile with higher rankings in their results lists.
Building links is the best way to get noticed online. This could range from blogs and publications, industry-specific news sites, product or service pages that provide value in various ways, etc.
Semrush offers a suite of tools to assist with link building, such as its backlink gap analysis tool which can identify new opportunities for links on other websites. Additionally, it lets you see how many backlinks your site needs in order to rank for certain keywords.
Search intent' is a feature on Google that helps identify the search terms that will drive traffic to your website and determines what content should be created to entice those visitors to click through.
This makes it simpler for you to target potential customers.Semrush's 'backlink audit' tool is another useful tool for link building.
This analyzes the number of referring domains that have acquired or lost links to your website in the last 90 days, as well as if any have completely vanished or are pointing to a different page on your website.
Utilizing this tool is a breeze, and it can quickly detect any potential issues with your link building strategies. Plus, you have the option to set up alerts so that you'll be informed of any new or lost backlinks to your website.
Semrush not only offers link building services, but it also has a host of other useful tools that will make your job as an SEO much simpler. For instance, it allows you to quickly uncover unlinked brand mentions across other websites.
You can use this tool to identify which of your competitors are linking to similar resources and initiate outreach campaigns. These can be highly successful and provide a swift boost in SEO performance.
SEMrush also offers a 'linkable assets' report that allows you to identify which content on your website is likely to be linked to by other websites. This includes guides, lists, videos, tools, resources, events and testimonials.
Reporting
Tracking the performance of a website over time is an integral component of any SEO strategy. Semrush offers various tools to facilitate this task, such as rank tracking and keyword difficulty scores.
Top SEO Pages Report: Displays pages ranking for specific terms, aiding in tailored content creation.
Insight into Social Shares and Backlinks: Helps identify high-performing content for inclusion and promotion.
Beneficial for Traffic Growth: Ideal for freelance writers and small businesses looking to increase website or blog traffic.
Limitation for Established Brands: May not be as suitable for those with an already established brand or plans for rapid expansion.
5. Moz
Since 2004, Moz has been an innovator in SEO, taking it from niche markets to the mainstream.
Their comprehensive suite of tools offers functions for keyword and competitor research, SEO crawling, backlink profiles, and more - making them indispensable tools for digital marketers everywhere.
They provide an extensive learning center. Unfortunately, their interface can sometimes be slow to respond.
What is Moz?
Moz is a software platform that offers various tools for businesses and professionals in digital marketing.
Established in 2004 as both a blog and community, the company now provides an all-inclusive suite of SEO tools designed to boost businesses' search engine rankings and visibility with customers.
Moz is essential for your business, providing all the metrics and data you need to optimize your website and remain competitive in today's digital marketplace.
Furthermore, it helps detect any errors or issues which could negatively affect your ranking or visibility on search engines.
Moz's Keyword Explorer tool can help you research keywords relevant to your business. It also displays search volume and competition data so you can determine the best opportunities to rank for those terms.
Another impressive feature of this tool is the capability to prioritize keywords with high organic CTR, low difficulty and low competition scores.
This can make a major difference in your results and how quickly you achieve success. Moz's Domain Authority (DA) score is an indicator of the quality of inbound links to your site.
Monitoring this metric is critical since it can determine how well your site will rank on Google. A high DA score of around 30 indicates a strong link profile and significant authority within the online industry.
Moz's Link Research section offers detailed information about websites' link profiles. This includes domain authority, linking domains, and ranking keywords for each page.
Furthermore, it lets you compare a particular website's link profile with that of other sites and displays the status of all links on a given page.
Another popular SEO tool is Mozbar, which lets you view all your current SEO metrics in one convenient place.
You can customize its color and turn metrics on or off according to which account you log in as.
Furthermore, alerts can be set up to notify you when there are changes made in DA or search volume.
Moz Pro
Moz Pro is an extensive SEO software suite that offers a range of features designed to boost your rankings. This tool will monitor your search engine position over time, identify keywords to focus on, and enhance content planning.
This software is ideal for digital marketers who want to utilize one platform to manage their SEO.
It boasts several unique features not found elsewhere, such as Open Site Explorer and Keyword Explorer.
This feature is ideal for tracking new links and brand mentions, two essential factors in search engine optimization.
Furthermore, it gives you insight into how your website performs against competitors. Another useful feature is Moz's spam analysis score, which ranks websites based on 17 factors they determined are associated with spammy sites.
Doing this can help protect you from being penalized by Google.There's also a useful web explorer that allows you to monitor what people are saying about your brand online.
Plus, you can set an alert so that you don't miss any mentions of your business. Searching for backlinks to your site is another great way to uncover potential link building opportunities. Plus, it's incredibly straightforward!
Moz is an SEO software package that offers some similar capabilities as SEMrush or Ahrefs, though its user-friendly interface may not be as visually cluttered or intimidating as some of the other tools available.
That being said, Moz does have its limitations as well. Keyword research features are limited, but sufficient enough to get you started.
Additionally, the tool shows how competitive a keyword is and how difficult it would be to rank for. There's also the feature called Keyword Suggestions, which can suggest new topics you can target using your existing keywords.
This handy feature will save you a lot of time. Moz Pro is an impressive all-inclusive SEO suite that should be considered if you need an affordable solution.
However, be sure to determine if all the features are essential for you before signing up for Moz Pro.
Moz Local
Indispensable for Local SEO: Optimizes digital presence to boost rankings and attract customers.
Ideal for Various Users: Suitable for businesses, in-house marketing teams, and SEO agencies.
Performance Monitoring Dashboard: Monitors local search results and compares with competitors.
Suitable for Any Size Business: Offers three plans - Essential, Professional, and Premium.
User-Friendly: Simplifies management of local listings.
Automatic Directory Synchronization: Sends business information to directories for new listings.
Beneficial for Small Businesses: Helps those without tech-savvy staff or time for manual updates.
Free Trial Available: Allows testing before purchase.
Google and Facebook Listing Management: Manages listings with robust review management and instant updates.
Increases Customer Engagement: Helps businesses stay ahead of competitors.
Easy Profile Creation: Guides through setting up online listings on multiple sites.
Local SEO Score and Visibility Index: Provides essential metrics for businesses and search engines.
Comprehensive Reporting Tools: Includes visibility index, online presence score, and profile completeness report.
Moz Analytics
Moz Analytics offers a suite of SEO tools to assist businesses in understanding search engine optimization and improving their online presence. These features include keyword research, link building, site audits, and page optimization insights.
It is essential to use these tools in order to gain a comprehensive overview of your site's SEO status and guarantee you're targeting the correct keywords for your business.
Furthermore, these programs allow you to track rankings and keep an eye on competitors' progress. When people think of "search engine optimization," Moz analytics also takes into account other elements that impact your business and website's performance.
For instance, it can tell you which keywords are driving traffic to your site and which ones aren't. Furthermore, search engine marketing (SEM) campaigns can be expanded upon by looking at new opportunities.
This includes things like social media and paid advertisements that could potentially promote your brand and boost your site's SEO performance.
Another important feature of the tool is the keyword ranking section, which displays how well your pages perform for specific terms. This data can give you insight into what's working and what needs improvement.
Additionally, it displays the search volume, organic CTR and competition level for each term. This helps you focus your search engine optimization efforts on those terms which will generate the most traffic.
One of the key advantages is that it grades each term with a Priority Score, making it simpler to identify keywords relevant for your business. Furthermore, it offers several other useful features not commonly included in other keyword research tools.
For instance, Google Webmaster Tools gives you a list of domains relevant to your keywords and an indication of the type of content on those websites.
Furthermore, you can see whether these sites have been penalized or banned by Google. Furthermore, the tool provides insight into which sites are linking to your competitors but not you.
This feature is invaluable for recognizing any major link-building opportunities that you haven't been able to capitalize on yet.
Keyword Research
Keyword research is a vital element of any SEO campaign, as it helps identify the correct keywords to target and ensures your content marketing strategy includes those words appropriately.
Furthermore, keyword research allows for an understanding of search volume for certain words, competition scores, and CPC (cost per click) costs associated with those clicks.
AuthorityLabs' keyword research tool offers an insightful analysis of keyword data across 327 search engines, competitors and other verticals like images, videos and news. Plus it offers daily rank tracking and reporting capabilities as well.
This tool is ideal for small businesses, particularly if you need to monitor local search results. It provides rankings by city or postal code, so that you can focus on the right areas for maximum returns.
It also features a backlink checker and keyword grouping features to make managing a large keyword list simpler. Furthermore, its straightforward user interface makes it straightforward to use.
No matter your level of SEO expertise, AuthorityLabs Features eReview can be beneficial. This cloud-based platform helps manage keyword campaigns, optimize landing pages and enhance content.
If you're uncertain whether AuthorityLabs is suitable for your business, they offer a 14-day free trial to test out the tool. Plus, users and domains can use it on an unlimited number of instances.
Furthermore, you have the power to customize reports sent directly to your email address. Select individual reports for each domain or create a consolidated report for all domains.
Furthermore, you have complete control over how far back in time to look with these reports. AuthorityLabs boasts several key advantages, one of which is its integration with Google Data Studio (GDS).
This means you can quickly and easily import GDS data into reports, as well as white-label your reports for extra marketing impact. Businesses with a lot of clients may find this to be an appealing feature.
Being able to present beautiful client reports can really help you earn their trust, which is especially crucial if you're trying to foster an extended partnership.
Rank Tracking
Rank tracking is an integral element of SEO, providing you with an accurate view of your website's search engine rankings. It also lets you see where you stand against your competitors so that you can maximize your performance.
Authority Labs offers an intuitive user interface to track and monitor your site's ranking on a daily basis. It includes helpful tools such as competitive analysis, domain grouping and mobile-rankings tracking.
It is a web-based tool designed to meet the demands of most online marketers and SEO specialists. Thanks to its scalable architecture, it can monitor all keywords across multiple domains via major search engines such as Google, Yahoo and Bing.
Furthermore, it offers customizable reporting tools (Google Data Studio integration) and import/export capabilities. Furthermore, users are able to create domain groups and manage teams of site owners and managers with ease.
Authority Labs' tool offers a free trial period and an Enterprise tier with access to its API. This makes it ideal for companies wishing to incorporate Authority Labs data into other applications.
This will enable them to provide clients with more detailed data about their rankings, which could be a key factor in whether or not they choose to continue using your services.
Comparing keyword rankings over time is one of the most essential benefits you can offer your clients as it allows them to make informed decisions regarding their online marketing strategy.
Authority Labs' platform also provides useful features, such as keyword tracking and research for competitors. Plus, it includes tools to help determine which keywords are driving the most traffic to your websites.
Ranking tracking is an integral component of SEO, having the potential to significantly affect both the quality and quantity of traffic you receive.
Therefore, selecting a keyword and SEO tool that offers high-quality, comprehensive rank tracking should be your top priority.
Some of the most popular rank tracking tools include AccuRanker, SEMRush and Authority Labs. While these services all offer various features, they all focus on one core SEO function: rank tracking.
Rank Tracking
Competitor Analysis
No matter your size or position in the market, it's imperative to gain insight into your competitors. This includes learning about their products, services, sales strategies, marketing plans and more.
Competitor analysis can also assist in identifying what unique services your competitors don't provide, helping you better target your market and remain competitive over time.
If you are uncertain how to begin conducting competitive analysis, here are some helpful tips:
1. Identify competitors within your market vertical. This includes both direct and indirect competition, such as Sony versus Nintendo in video game manufacturing.
2. Utilize a competitive analysis template or spreadsheet to organize your data points and make it simpler for you to compare findings across multiple competitors.
3. Analyze your competitors' online presence and search engine rankings to uncover critical SEO information such as the keywords they are targeting, backlinks they possess, and overall website health.
4. Conduct a SWOT analysis with your competitor's strengths, weaknesses, opportunities and threats in mind (also referred to as the 5 Forces of Competition).
5. Take note of how they stand out from other businesses in your industry and what features might be lacking that could benefit your own business.
6. Construct a strategy for how you can compete with your rivals and build an advantageous brand in the long run.
8. Once you've concluded your competitive analysis, it's time to take action. Your aim should be to identify new opportunities that can help enhance your product or service and expand your customer base.
Understanding your competition is vital for any business, but it's especially essential before you launch a new product or begin your new venture.
Conducting an analysis of competitors before launching anything new requires thorough diligence, so be sure to do it right. Organizing your research and collecting the data necessary for it becomes much smoother when you have a clear purpose and an objective in mind.
Utilizing a template or spreadsheet for data collection, conducting in-depth investigations, and performing a simple SWOT analysis are all key steps for making this process more efficient.
Reporting
Reporting is the process of collecting, organizing and disseminating data in an understandable form.
It helps connect different channels of information, allows comparisons and provides a fact-based view of a company's activities. Furthermore, reporting frees up human resources by eliminating data silos.
AuthorityLabs is an affordable SEO monitoring platform that lets businesses keep tabs on their sites from one central hub. The web-based software is user friendly and accessible anytime, anywhere.
AuthorityLabs provides multiple plans to suit different needs and budgets. Authority Labs' primary features are keyword tracking, daily rank checking, competitor monitoring and data filtering.
They offer white label reporting, local search engine tracking and Google AdWords integration as well as an API for those interested in creating their own tools.
Signing up for Authority Labs is as simple as creating an account. After signing up, you'll have access to a user guide that will guide you through the initial setup process.
This document includes information on adding domains, keywords and users as well as helpful tips on getting the most out of Authority Labs' platform.
This guide will also demonstrate how to export your keyword rankings as a report. This data provides the ranking history and average rank for any given term, giving SEO professionals insight into how their keywords perform on an ongoing basis.
Authority Labs also offers the unique feature of grouping your domains into domain groups, so you can compare how your rankings stack up against similar websites across various countries. This provides invaluable insight into your rankings position.
If you have any queries about Authority Labs, don't hesitate to reach out via live chat to their customer support team. Their staff is friendly and knowledgeable, promising quick responses to your inquiries.
AuthorityLabs is an incredibly versatile SEO management solution suitable for both small and large businesses alike. They offer a 30-day free trial to new users and enable easy upgrade, downgrade and cancellation of plans at any time.
Long Tail Pro is one of the world's most sought-after keyword research tools, used by more than 70,000 marketers. Its capability to uncover profitable long tail keywords in any niche makes it one of its standout features.
Once you enter a list of seed keywords, Long Tail Pro will suggest related suggestions (up to five at a time) for you. Furthermore, you have the option of inputting additional keyword lists from other sources (200 allowed).
Keyword Research
Long Tail Pro is an indispensable keyword research tool that assists users in discovering low-competition, high-volume keywords that will allow them to rank higher on search engine results.
This can be especially beneficial for content marketing and generating organic traffic from searches. This software is user-friendly and equipped with a range of helpful features, such as keyword research and competitor analysis.
Furthermore, its rank tracker feature enables users to monitor the rankings of different URLs for specific keywords. Long Tail Pro is an ideal keyword tool for freelancers, bloggers and small business owners looking to invest in content marketing.
The software quickly uncovers new keyword opportunities and assesses competition using a KC score - saving hours of tedious research time.Additionally, it offers plenty of training videos and is user-friendly - making it a great option for those just starting out in keyword research.
Another advantage of Long Tail Pro is its SERP analysis feature, which can give you insight into the success of your competitors' keywords.
Furthermore, this feature helps identify relevant and engaging words to optimize for on your website. This feature can be especially advantageous for companies that specialize in niche products.
For instance, if you sell mountain biking tours in California, it would be wise to target long-tail keywords more specific than "guided mountain biking tours in California", since this phrase would likely compete directly with large tour operators like Expedia or Yahoo.
Long-tail keywords are important for content marketers as they offer lower competition and are more likely to convert. These phrases often contain three or more words and can be more precise than head terms, which typically have higher search volume but fewer conversions.
One of the best ways to find long-tail keywords is by perusing Google's questions section, which can reveal some excellent potential queries that might not be apparent from other sources.
For instance, people might ask a question related to their problem such as "where do I get the best homemade Italian spaghetti?".
Furthermore, if you can identify a trending topic within your industry, Wordtracker's "niche explorer" feature can help locate keywords popular within that region.
This is especially helpful for beginners who may not be familiar with conducting keyword research and may not know which tool to use.
Competitor Analysis
One of the most essential steps in keyword research is analyzing your competitors. Doing this will enable you to identify which keywords they are targeting and what strategies they employ for ranking for them.
Although there are numerous tools that let you analyze competitors, Long Tail Pro stands as one of the best in its field. This program boasts an array of useful features and can even identify which SEO factors are most influential for each keyword.
This makes it an ideal option for anyone seeking a powerful keyword analysis tool. Furthermore, it can also help determine the competition level of each keyword.
With Long Tail Pro, you can quickly and easily compare the search volume, average bid, and KC (keyword competitiveness) of your keywords.
Utilize this data to optimize content and identify new opportunities to target these terms. Additionally, the tool provides you with a list of the most profitable long-tail keywords.
This can aid in increasing your traffic and improving rankings on Google. Enter a seed keyword, and Long Tail Pro will generate up to 400 long-tail keywords within minutes.
This means you can begin researching keywords for your blog right away. Another great feature is that it allows you to generate up to 400-word articles for every keyword entered.
This is an enormous benefit for anyone looking to create more content and boost their organic traffic. Long Tail Pro stands apart from other keyword research tools by not having any restrictions when it comes to keyword volume.
This means you can research hundreds of keywords quickly and get all the metrics necessary for making an informed decision about which ones to use for your website.
Bloggers or online marketers need a tool that can track competitors' keywords and analyze their strategy. Doing this will allow you to identify new keyword opportunities, craft better content, and gain an improved comprehension of how to increase your search visibility.
Longtail Pro Pricing Plans
Plan | Description | Keyword Results | Tracked Keywords | Projects | Monthly Price | Annual Price | Action |
---|---|---|---|---|---|---|---|
STARTER | For Beginners and Small Teams | 800 Keyword Results per 24 Hours | 30 Tracked Keywords | 2 Projects | $59.99 Monthly | $539.99 Annually | GET LONGTAIL PRO |
PRO | For Mid-Sized Businesses | 2500 Keyword Results per 24 Hours | 200 Tracked Keywords | 10 Projects | $89.99 Monthly | $809.99 Annually | GET LONGTAIL PRO |
AGENCY | For Large Agencies and Enterprises | 6000 Keyword Results per 24 Hours | 1000 Tracked Keywords | 35 Projects | $299.99 Monthly | $2,699.99 Annually | GET LONGTAIL PRO |
Relevance Analysis
One of the most essential steps in keyword research is analyzing your competitors. Doing this will enable you to identify which keywords they are targeting and what strategies they employ for ranking for them.
Although there are numerous tools that let you analyze competitors, Long Tail Pro stands as one of the best in its field. This program boasts an array of useful features and can even identify which SEO factors are most influential for each keyword.
This makes it an ideal option for anyone seeking a powerful keyword analysis tool. Furthermore, it can also help determine the competition level of each keyword.
With Long Tail Pro, you can quickly and easily compare the search volume, average bid, and KC (keyword competitiveness) of your keywords.
Utilize this data to optimize content and identify new opportunities to target these terms. Additionally, the tool provides you with a list of the most profitable long-tail keywords.
This can aid in increasing your traffic and improving rankings on Google. Enter a seed keyword, and Long Tail Pro will generate up to 400 long-tail keywords within minutes.
This means you can begin researching keywords for your blog right away. Another great feature is that it allows you to generate up to 400-word articles for every keyword entered.
This is an enormous benefit for anyone looking to create more content and boost their organic traffic. Long Tail Pro stands apart from other keyword research tools by not having any restrictions when it comes to keyword volume.
This means you can research hundreds of keywords quickly and get all the metrics necessary for making an informed decision about which ones to use for your website.
Bloggers or online marketers need a tool that can track competitors' keywords and analyze their strategy. Doing this will allow you to identify new keyword opportunities, craft better content, and gain an improved comprehension of how to increase your search visibility.
Rank Tracking
Ranking tracking is an integral component of SEO, and Long Tail Pro makes this task much simpler. With it, you can check your keywords' rankings on Google, Bing and Yahoo as well as determine competition for those same keywords.
Utilizing this data helps boost your ranking and drive more visitors to your website. Long Tail Pro not only checks rankings, but it also provides an SERP analysis feature that lets you view the search engine results pages (SERPs) for any keyword.
This allows you to identify new keywords with high potential for generating high volumes of traffic and optimize your website's conversion rates.
Long Tail Pro offers the unique feature of monitoring backlinks for a domain or website, which can help identify weak and strong links that could impact your ranking and website performance.
This provides valuable insight into potential problems that could potentially adversely affect performance on those domains/sites.
Additionally, it provides the average competitiveness score for a given keyword - an important factor in SEO. This can help determine whether targeting a certain phrase is worthwhile or not.
Long Tail Pro's rank tracker is user-friendly and provides you with valuable insight into your competitors. It breaks down their trust flow, citation flow and indexed domains into breakdowns as well as displays the number of referring domains and links they possess.
You can get keyword suggestions based on your seed keywords or input a list from an external source. This option is particularly beneficial as it helps uncover new high-volume yet uncompetitive keywords.
Once you've entered your seed keywords, click retrieve to view a list of related keyword suggestions. These terms will be filtered according to monthly searches, suggested bids, advertiser competition, and more for ease of reference.
One of the greatest advantages of Long Tail Pro is its SERP analysis feature, which helps you uncover search terms that are yet uncompetitive and can be used to refine your content strategy.
Furthermore, you'll be able to observe how competitors rank for these keywords and how they've increased their organic traffic.
8. LinkMiner
LinkMiner is Mangools' latest SEO software package. It provides extensive backlink analysis capabilities so you can identify potential link building opportunities with ease. LinkMiner's greatest feature is its ability to save URLs for later review, enabling you to review them quickly and efficiently.
It Allows You To Store URL's For Later
LinkMiner is a tool that lets you store URLs for later. This makes it convenient to track your backlink research on-the-go and analyze them more organized.
Furthermore, it can help locate lost website links - helpful if trying to recover them! LinkMiner also allows you to preview websites and research your competitors, saving time while working efficiently.
With these features, it becomes easier to save effort and work efficiently. Mangools SEO suite also includes KWFinder, SERPChecker and SERPWatcher - making it one of the most comprehensive, cost-effective, and user-friendly options for search engine optimization.
This tool is an invaluable resource for webmasters seeking to enhance their website's backlink profile and boost organic traffic.
It enables users to investigate competitor's backlink profiles in order to uncover opportunities for earning high-quality links. The tool also features a feature that allows users to filter links.
This makes it simpler to identify new or lost backlinks for a particular domain, subdomain, or individual page. For example, if you want to see what links a competitor's website is pointing at, enter their domain or subdomain and inspect their backlinks.
Doing this allows you to identify their strategies for earning links and replicate them on your own website. Another useful feature is the ability to filter backlinks by keyword.
This is an effective way to identify keyphrases with strong link-building potential and will save you time when crafting your backlink strategy.
You can export the data in a CSV file for further backlink analysis tools with just one click, providing an easy backup of your link data on-the-go. Furthermore, this feature allows users to view links for specific anchor texts.
This is an invaluable asset as it can help determine which anchor texts are being utilized on rival websites. The tool also enables you to filter links by domain, subdomain, or individual page.
This is an invaluable way to identify competitor backlinks and uncover what they're doing to boost their rankings. Furthermore, it presents new earning opportunities that could potentially boost your own site's ranking as well.
It Has A Website Preview Feature
LinkMiner is a link building tool that's becoming increasingly popular among internet marketers and SEO specialists.
It boasts numerous features that will enable you to make data-driven decisions when it comes to link building. This tool's website preview feature is one of its key benefits.
It helps you review backlinks faster by opening full webpages directly in the browser without opening a separate tab for each website, making it simpler to assess whether the link will benefit your own site or not.
Additionally, it allows you to determine whether a link has been lost or not. This is especially crucial as broken links are an integral part of SEO and can cause your site to drop in SERPs.
Furthermore, it features an impressive filter system that enables you to set parameters for finding and analyzing links.
This makes it simple to identify the most pertinent links for your strategy and get them in front of your audience quickly. Another key feature is its use of Majestic and Moz Link Indexes, so it doesn't need to construct its own index like many other small SEO tools do.
This gives it access to a much larger database with higher quality links than most other link building tools available on the market.
Furthermore, it uses color-coded metrics to assess the link strength of each domain. Furthermore, it can save selected backlink opportunities for further analysis or link building outreach efforts.
LinkMiner is an ideal tool for those who need a quick and straightforward way to check backlinks for their domain. Plus, its basic package price of $26 makes it quite competitively priced in the market compared to other tools on offer; plus, it comes as part of an all-inclusive suite of SEO tools.
Linkminer Pricing Information
Plan | Monthly Price | Annual Price | Keyword Lookups/24h | Keyword Suggestions/Search | Keywords per Import | Competitor Keywords/Search | SERP Lookups/24h | Tracked Keywords Daily | Tracked Domains | Backlink Rows Monthly | Site Lookups/24h | Extra Seats Included | Additional Seats per Month | Action |
---|---|---|---|---|---|---|---|---|---|---|---|---|---|---|
Mangools Entry | €19.90 | €238.80 billed upon purchase | 25 | 50 | 15 | 25 | 50 | 1 | 25,000 | 10 | 0 | x | Subscribe now | |
Mangools Basic | €29.90 | €358.80 billed upon purchase | 100 | 200 | 25 | 100 | 200 | Unlimited | 100,000 | 20 | 0 | x | Subscribe now | |
Mangools Premium | €44.90 | €538.80 billed upon purchase | 500 | Unlimited* | Unlimited* | 500 | 700 | Unlimited | 500,000 | 70 | 3 | €12 | Subscribe now | |
Mangools Agency | €89.90 | €1,078.80 billed upon purchase | 1,200 | Unlimited* | Unlimited* | 1,200 | 1,500 | Unlimited | 1,200,000 | 150 | 5 | €12 | Subscribe now |
It Allows You To Filter URLs
URL filtering is a security measure that enables IT admins to restrict access to unauthorised websites.
This feature can protect your business from malware attacks and boost productivity by ensuring employees only view the websites necessary for their job tasks. LinkMiner is an ideal tool for backlink analysis, as it filters links based on various metrics.
This makes it effortless to locate the most pertinent links for your website and determine which are ideal for SEO. The tool also enables you to save backlinks that you want to review later for quick reference.
Furthermore, its backlink preview feature displays both referring domain and anchor placement information in one convenient place. This feature helps you focus on the most beneficial backlinks for your site, saving valuable time that could be better utilized elsewhere.
Furthermore, you can set filtering parameters so that specific kinds of backlinks appear with just a click of the button. It can give you a quick snapshot of the types of links pointing to your site and even suggest which ones you should branch out from.
For instance, if there are too many links from blog posts and forums, then perhaps it would be beneficial to diversify into Q&A sites and other types of content.
One key feature of this tool is its capacity to detect new or lost links. Simply input the root domain, subdomain or target URL of a competitor to discover which links have been added or deleted within the last 30 days.
Additionally, you can view which referring IPs, Domains and pages have been linked to your competitor. This feature is great for discovering new link opportunities or recovering lost links from Google Webmaster Tools.
Another useful aspect of this tool is its export capability. This feature comes in handy for those who need to transfer data into other backlink analysis programs. You can do this by clicking on the "Export to CSV" button located at the top right of the table.
It Allows You To Filter URLs
URL filtering is a security measure that enables IT admins to restrict access to unauthorised websites.
This feature can protect your business from malware attacks and boost productivity by ensuring employees only view the websites necessary for their job tasks. LinkMiner is an ideal tool for backlink analysis, as it filters links based on various metrics.
This makes it effortless to locate the most pertinent links for your website and determine which are ideal for SEO. The tool also enables you to save backlinks that you want to review later for quick reference.
Furthermore, its backlink preview feature displays both referring domain and anchor placement information in one convenient place. This feature helps you focus on the most beneficial backlinks for your site, saving valuable time that could be better utilized elsewhere.
Furthermore, you can set filtering parameters so that specific kinds of backlinks appear with just a click of the button. It can give you a quick snapshot of the types of links pointing to your site and even suggest which ones you should branch out from.
For instance, if there are too many links from blog posts and forums, then perhaps it would be beneficial to diversify into Q&A sites and other types of content.
One key feature of this tool is its capacity to detect new or lost links. Simply input the root domain, subdomain or target URL of a competitor to discover which links have been added or deleted within the last 30 days.
Additionally, you can view which referring IPs, Domains and pages have been linked to your competitor. This feature is great for discovering new link opportunities or recovering lost links from Google Webmaster Tools.
Another useful aspect of this tool is its export capability. This feature comes in handy for those who need to transfer data into other backlink analysis programs. You can do this by clicking on the "Export to CSV" button located at the top right of the table.
You Can Export Data With LinkMiner
Link builders want to save as much information for later use, enabling them to organize their backlink building efforts efficiently.
LinkMiner Review makes this possible by enabling users to export their backlink data in CSV format. You can access this feature by clicking the Export button located at the top right corner of the backlinks table.
Here, you have several options for export type, maximum file size and filters you can apply. Once you've selected the option you'd like to utilize, click 'Start processing'.
The tool will then process your data and send you a download link via email. This feature is ideal for when you need to quickly share data with a client or just want a quick glance without logging in.
Alternatively, you can save it to your computer for offline backup or import into another tool. One of the most useful tools for checking for broken links is LinkMiner.
This extension scans any web page and extracts link data such as backlink metrics, social media presence, and more - plus you can export your results as a CSV file for later reference.
This extension is free to use and compatible with any browser that supports spoofing user-agent strings. The user interface is user friendly, allowing you to quickly generate a list of URLs to check.
You can use the extension to scan a page for broken links and extract their metrics, such as pageranks, DA, PA, and SERP positions.
This is invaluable in ensuring your links don't cause any harm to your website's performance.
The only drawback to this extension is that it may cause performance issues on certain pages.
To resolve this, you can always set up exclusive URLs for yourself so as to avoid breaking any website's performance. Moreover, you can create a favorites list to save important links for later analysis.
Google Search Console is an invaluable free tool that webmasters can use to monitor their site's performance in organic Google searches. It also offers solutions for fixing any issues that might prevent your website from performing well in searches.
Google recently unveiled support for review snippets in Search Console, along with new reports to help identify any issues with implementation and measure how this rich result type is improving your search performance.
Overview
Google Search Console is a set of tools and reports that provide valuable insights on site traffic, search performance and more. It can be beneficial when trying to diagnose technical problems or boost your visibility in search results.
Before you can begin using Search Console, you must first verify your website ownership and select a property type. You have two choices: domain-level property or URL prefix property.
After verifying your website ownership, access the Google Search Console dashboard to view metrics about how well your website performs in searches.
Google Search Console not only offers reports about your website, but it also allows you to upload link disavow reports and remove penalties (manual actions) that have been placed on it.
As such, web publishers concerned with their search visibility should take advantage of this invaluable service. Structured data markup on your website can be utilized with Search Console as a great way to ensure the quality and correct implementation.
The Structured Data Report will highlight any errors or warnings that could prevent Google from properly indexing content on your site.
For instance, the Unparsable Structured Data Report will inform you of any errors or syntax issues affecting Google's understanding of your markup. Similarly, the Review Snippet Enhancement Report provides details on any problems with your website's review or ratings markup.
Finally, Search Console's AMP status report will inform you if your website is using Google's AMP framework for faster page load times on mobile devices.
By using AMP, it's also possible to determine if you qualify to appear in their Top Stories carousel. Navigating the Google Search Console interface may seem challenging at first, but it's worth all the effort to take advantage of all its data.
Fortunately, there are dashboard software solutions available that make understanding and using that information a breeze.
Crawl errors
Google Search Console is an invaluable SEO tool that can help you detect crawl errors, determine indexed pages, and get your website ready for a featured snippet.
Crawl errors are common issues which may negatively affect your rankings due to factors like incorrect redirects, outdated links, and server malfunctioning.
One of the most critical points to remember is that these errors shouldn't go ignored. They can have a substantial impact on your ranking and even harm your brand reputation!
To address these problems quickly and effectively, submit your sitemap to Google Webmaster Tools and ensure your website has proper internal linking in place.
Alternatively, you can utilize the Fetch and Render tool in Google Search Console to request that Google re-crawls any pages not appearing in their report.
However, make sure your request is submitted before 4 hours have elapsed since Google's last crawl of the page in order for your request to be approved.
Another way to resolve these errors is by using the 'Remove Outdated Content' tool in Google Search Console. This feature enables you to report any search results that do not belong to you and have them removed from SERPs.
When a page displays as soft 404 in Google Search Console's coverage report, it means Google bots cannot access it. This could occur due to various reasons such as adding canonical or no-index tags to the page, removing it altogether, or forgetting to set up a redirect.
Google Search Console will log the issue so you can identify it and fix it. After doing so, mark the page as fixed in 'Remove Outdated Content' report - this way it won't appear again in your Google Search Console review.
If you experience any crawl issues, it's wise to resolve them as soon as possible so they don't negatively affect your Google Search Console review. To do this, submit your sitemap to Google and ensure there is proper internal linking on the website.
Mobile Usability
Mobile usability is a factor in Google's search ranking algorithms, so it's essential that your website is responsive across various devices.
If there are any issues with your website's mobile usability, Google Search Console offers tools to quickly resolve them.
Before anything else, test your website's pages on mobile to ensure they're responsive and load quickly. Doing this will guarantee your content is easily readable on a smartphone or tablet and won't negatively affect your rankings in Google search.
Another way to ensure your pages are responsive is using Google's mobile usability tester tool. This enables you to view how the pages look across different devices and identify any changes that need making.
Google Search Console's mobile usability report may seem like an annoying nuisance at first glance, but it's actually an invaluable tool that you should utilize to monitor your website's performance on mobile.
Not only will it give you information about which pages need fixing, but it will also indicate how well those same pages perform in searches.
To begin, log into Google Search Console and click on the "Mobile Usability" tab in your profile. This will display a graph that identifies which pages are experiencing issues with mobile usability.
Once identified, click each error listed to discover why your page is unusable on mobile and what needs to be done to resolve it.
Google will verify the issue and send you an email confirming its resolution. Google often flags pages that fail to define a viewport property.
This is an essential aspect of web page responsiveness, helping the browser scale its dimensions according to the device's screen size.
Fix this by adding a meta viewport tag to the header section of your HTML page. This tag includes instructions on how to adjust the page's dimensions and scaling according to which device is being used by its user.
10. SEOptimer
SEOptimer is a platform that enables website owners to audit their sites in less than 30 seconds. It detects potential issues that might prevent your website from reaching its full potential and provides an action plan of recommended improvements for improving rankings.
Keyword tracking, report writing, competitor analysis, link management and website monitoring tools are just a few of the features available through this platform. Plus it has an API developers can utilize to integrate with their applications.
It Is Easy To Use
SEOptimer is an effortless SEO tool designed to assist small businesses in improving their online visibility. Not only does it boost rankings on search engines, but it also provides users with more pertinent results from searches.
SEOptimer can quickly review your website in under 30 seconds, scanning more than 100 data points to provide actionable advice that can help boost your SEO ranking. It also offers features like keyword tracking and task/progress management.
New users can take advantage of its 14-day free trial, allowing them to test out the software before signing up for a paid plan. This version includes 10 links per day to analyze, making it an ideal way to determine if this service meets your needs.
SEOptimer also features a blog with tips and tricks for improving your online presence. Furthermore, it integrates with Google Analytics and Search Console so you can monitor the success of your SEO initiatives.
Bulk reports can also be generated by uploading CSV files. It's a straightforward process, and you have the freedom to edit your data before creating reports.
Some users have reported that SEOptimer fails to detect certain changes you make, which can be frustrating when trying to measure your optimization progress.
Fortunately, you always have the option of using another tool for monitoring your website's performance. One of the key advantages of SEOptimer is its competitor analysis feature.
This enables you to compare your site's SEO performance with that of competitors and identify ways in which you can boost your rankings.
This tool also offers suggestions on how to enhance your content and backlinks, as well as checking if you're using the most pertinent keywords for your site.
Moreover, it can aid in increasing page load speed and mobile usability. Additionally, this audit tool features an embedded audit tool that can help generate leads for your business.
Embed the tool on your agency website to capture website traffic and deliver free SEO reports to prospective clients.
This tool also offers white-label options, enabling you to generate SEO reports for your clients that are branded and customized with your branding. It's an effective way to attract leads and expand your business.
It Is Affordable
SEO Audit and Reporting Tool SEO audimoz lot and reporting software gives small businesses valuable data about their website, allowing them to monitor progress, compare ranking position against desired keywords, and attract more customers with attractive SEO reports.
SEOptimer boasts bulk reporting, which allows users to generate reports in mere minutes. All it takes is uploading a CSV file and selecting your data to analyze, plus customizing report templates with various checks and levels of detail for display.
You can also add a custom domain to your reports for an even more professional appearance. This is particularly useful if the domain name is difficult to remember or you simply want to avoid any potential confusion.
Digital agencies can also utilize this tool to generate white-label reports for their clients, which can then be embedded into websites in order to generate leads directly for their agency.
Before using SEOptimer's tool, you must first create a user account on their website. This will give you access to all its features and allow for the submission of reports to your clients.
Saving both time and money in the long run by not having to pay each time a feature is enabled. Furthermore, switching between websites and versions of your account without having to reenter information saves you time and effort.
You Can Install It Easily
You Can Install It Easily
SEOptimer is a browser-based SEO tool that analyzes websites in seconds and produces an in-depth report. It can also assist you in determining the most pertinent keywords for your site and optimizing them accordingly.
Furthermore, you'll get a list of suggestions on making your website more search engine friendly through suggestions.This tool is user-friendly and provides a wealth of useful data. It performs a full page analysis of your website, identifying any issues found therein.
Furthermore, it tests the site's overall speed as well as providing titles and meta descriptions for each page within it.
You can use this tool regularly to monitor how your site is performing and what can be done to enhance it. It can help identify issues like slow page response times, redirections, and error codes.
It also features thingd like log analysis and crawl volume that will let you monitor the performance of your site and its rankings. Furthermore, you can use it to measure how well new pages perform.
Another great advantage of this tool is that it's free. You can perform up to 10 audits per day, giving you a comprehensive view of your site's health.
Plus, there are premium plans with even more features available.Installing SEOptimer can be done in several ways, including via their Chrome extension and downloading a crx file from the Chrome Web Store.
Once you have downloaded these files, install the SEOptimer plugin on your Chrome browser for convenient access to the tool whenever needed.
You can also integrate this tool onto your agency website to generate leads. Doing so allows you to capture visitors' contact info and send them SEO reports that feature your branding.
SEOptimer offers both white-label and embeddable versions, as well as a DIY plan that permits basic site crawls on up to four websites each month. This makes it ideal for individuals and small businesses who require an expeditious way to assess their site's SEO.
SEOptimer's premium plans offer more features, including access to an embeddable audit form designed specifically with lead generation in mind.
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